Our Purpose
Inspired by the Native Hawaiian Ahupua'a System
Where resources flow from mountain to sea to sustain a thriving community, 7GEN Clothing unites every level of sport to empower the next seven generations, using sports as a vessel for sustainable community growth.
7GEN Clothing donates a significant share of profits to
7GEN Culture, a 501 (c)(3) Nonprofit
Our Purpose
Inspired by the Native Hawaiian Ahupua'a System
Where resources flow from mountain to sea to sustain a thriving community, 7GEN Clothing unites every level of sport to empower the next seven generations, using sports as a vessel for sustainable community growth.
7GEN Clothing donates a significant share of profits to
7GEN Culture, a 501 (c)(3) Nonprofit
300K+ Pieces Manufactured
Proven scale and expereince from production to delivery.
15,000+ Athletes Served
Since 2017, we've outfitted athletes across 700+ organizations.
Built by Sports & Apparel Experts
Over 220+ combined years of experience.
Dedicated Account Manager
A partnership & relationship model beyond the business.
Our Journey
From humble beginnings as a local sports club to serving 15,000+ athletes around the world.
2008
The Beginning
Lanikai Athletic Club is founded in Hawaii, serving as the playground & learning lab for 7GEN Clothing.
The Beginning
Lanikai Athletic Club is founded in Hawaii, serving as the playground & learning lab for 7GEN Clothing.
The Beginning
Lanikai Athletic Club is founded in Hawaii, serving as the playground & learning lab for 7GEN Clothing.
2017
7GEN Clothing Launches
Drawing from years of club experience, we launched our services and began to built long-term partnerships.
7GEN Clothing Launches
Drawing from years of club experience, we launched our services and began to built long-term partnerships.
7GEN Clothing Launches
Drawing from years of club experience, we launched our services and began to built long-term partnerships.
2023
Growing the Community
We scaled our operations to serve over 15,000 athletes while investing in the next seven generations.
Growing the Community
We scaled our operations to serve over 15,000 athletes while investing in the next seven generations.
Growing the Community
We scaled our operations to serve over 15,000 athletes while investing in the next seven generations.
2025